Wednesday, December 1, 2010

Les Ateliers Ruby Helmets For TRON

There's been much hoopla about the new Tron movie so it's no surprise to see the Disney owned juggernaut has created a range of various co-branded merchandise in anticipation for the film's release in December 17, 2010.

According to Hypebeast:

"Les Ateliers Ruby has mocked up an exclusive motorcycle helmet which takes its visceral cues from the film. Ruby is no stranger to pop-art helmets and this one comes complete with Tron stylings on the exterior and a navy blue palette on the interior with a matching navy strap to boot. Look out for this helmet to drop during the month of January in concert with the film’s French release. No word on pricing, but it will be available at colette."

Interesting factoid, the founder of Les Ateliers Ruby, (Jerôme Coste) just so happens to be the brother of Vans OTW advocate Dimitri Coste. Yes design and fine aesthetic does seem to carry within the blood.

Source: Hypebeast

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